Consider the long flowing stretches of silky material that seeks to hug the form of a feminine figure. That’s the initial description you’d get when you look at Alizé: the fashion label that is niche yet modish — a label that is the brainchild of Shadeena De Silva who is as vivacious as she is ambitious and focused.
Based in the incredibly global city of Dubai, Alizé is resplendent of the many shades of colour that is native to the Middle East. Expect to see Alizé designs that carry Sahara-esque shades of yellow, orchid purples, satiny greens, rosy reds, and liquorice blacks. Alizé pieces showcases the versatility and sartorial required by the modern style connoisseur. Expect superlative quality; after all, Alizé is founded in an area that has a culture that is rich in textile fabrication and pattern-making.
When it comes to custom designs that are well structured and storied, expect Alizé creations to be both memorable and comfortable when it comes to presenting its discerning clientele with some truly inspired designs. As far as its design ethos goes, the satiny and glowing gowns enjoy unparalleled silhouettes which speak of an expertise in tailoring and craftsmanship that is enviable to say the least.
Life is a party with Alizé, and this is something that can be seen with regard to the variety of collections that Shadeena has meticulously curated. Casual seems a small part of the vocabulary used in her collections since the main theme is formalwear with a sense of luxury being present.
In a galaxy that offers a great deal of fashionable brands, it must be said that Alizé certainly does stand out bright and enviable for its discerning clientele. Global in its desire, Alizé is a brand that has harped on a local and yet exotic design theme, which is Middle Eastern in flavour. The process of ordering also serves to be easy with a simple WhatsApp message required to be sent to +971544405794.
Haute couture is what Alizé is with a customized design being promised to those who desire to enjoy clothes by this truly remarkable brand. Shadeena seems to have embraced her roots and drawn inspiration from her home country of Sri Lanka. Besides carrying over design cues that are exotic and exceptional remember that her beliefs firmly lay with regard to crafting out a memorable experience that surely goes beyond fashion per se.
Shadeena prides herself in using high quality, sustainable materials, abstract minimalism and contemporary design. With a family in Sri Lanka that has instilled in her familial values, social responsibility and sustainability, Shadeena’s brand is one that truly does enjoy a healthy set of values, which are showcased in a collection of inimitable designs.
All things considered, the future plans that occupy any person behind a brand with such great potential as Alizé is to make it go global. Yet sticking to its main roots is something that should be embraced since Alizé is not planning on being everything to everybody. Rather it’s main existence serves to be one which serves up a great deal of exclusivity, and caters to those who consider themselves discerning. All in all, when it comes to linking up and connecting with potential clients, ensure a visit to Instagram where you can enjoy a heady stream of pictures and Instastories courtesy of @alizethelabel that serve up some serious eye candy that is star class to say the least. Impressive in whatever iteration, the current collection by Alizé serves up embellished gowns that would feel right at home on the red carpet in Hollywood.
Written by Rohitha Perera